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The Omni Advantage

The Omni Advantage is simple – we provide the services our clients want, nothing more and nothing less. Not every market is the same, not every medical practice, bariatric surgeon, plastic surgeon, otolaryngologist, etc. is the same. Why should online marketing companies only offer you one package without understanding your needs and desires?

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Want to be a BigShot? Now you can!

The BigShot Advantage is simple – From design to driving traffic, BigShotNow is your one-stop digital marketing solution with 40 years of design, development and online marketing expertise. BigShotNow has the marketing tools and experience to help take your business to the next level…. are you ready to be a Big Shot Now!?

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BigShotNow is not just a name. Our goal is to increase your business and raise awareness of what you do, who you are and how you can deliver what consumers are looking for.

Most website companies avoid the subject of marketing altogether. At BigShotNow, marketing is our focus! That’s why our Advanced SEO package is standard with every site.

When you compare value Between BigShotNow and other SEO companies, you’ll find that our advanced website solutions will cost you less than trying to piece together a digital marketing solution on your own.

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It is evident that making your site mobile friendly is a must. Recent studies showed that 80 percent of internet users own a smartphone, while 89 percent of people admitted to searching a local business on their mobile device once a week. Not only are the people telling us that mobile website design is a must, Google really likes responsive website design. In fact, Google is penalizing websites because websites are not responsive. While searching on your smartphone, you will now notice a “mobile friendly” subheading with each search result. This is Google’s way of marking those sites that are mobile friendly. These sites will outrank the non-friendly sites.

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Custom websites can cost more compared to templates. However, if you have a template website, and need to change or add anything to it, that could increase your cost. Rather, start with a custom website, where updating and making changes does not cost you money down the road.

Custom built websites do not have the limitations that template websites have; don’t like that color? Not to worry, that can be changed. Not in love with the way your slider displays? Again, easy adjustment! Sky’s the limit with custom coded websites, allowing your business to really express itself with a strong digital presence that echoes the look and feel your company already has.

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I know you have read or heard about the importance of marketing on Twitter, Facebook, Pinterest, LinkedIn, Instagram, Snapchat, Tumblr, YouTube, and a variety of other social media platforms. In our ever- growing world of social connection it is imperative that your business has a strong social presence; not only does social media activity have weight in the search engine algorithm and ultimately your rankings, but it offers a priceless platform for connecting with potential and current customers and creates a loyal fan base.

The upside of social media marketing is it is a very direct and cost effective way to get your brand out to the customers and clients you want. However the downside is the time required to make the most of your marketing plan.

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Managing your online reputation is essential in today’s market, as your business be defined by Google, Yahoo and Bing. What people say about your company online has become one of the most important reflections of your company’s reliability, quality and skill. Your business may be losing countless profits each day because of false, erroneous or misleading search engine results. Whether the negative listings are from a competitor, a disgruntled former employee, or a former client, the impact can be devastating to your online reputation, thus costing you potential new customers and referrals.

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Getting enough content, and the right content for your business on your site is your content strategy. As a business owner you always need to try new, unique, and interactive ways to promote your business. One of the best things you can do is to create a strong content strategy for your business or organization’s website. When content is used properly it can increase the traffic that comes to your website via search engines, like Google, Yahoo, and Bing. Having content that is intentional and authentic will benefit your SEO.

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Micro-site marketing is one of the most effective means of attracting new, targeted customers to your business. It allows your business to quickly establish a broad web presence that is precisely targeted at prospects for your main purpose. If you want to launch a new product or service, you’d want it to stand out from its parent brand. This is to ensure that your product or service would be able to stand on its own especially if your parent brand is not that well known. This is also important if you’re launching it for a new target market. Microsites can help in this aspect. It’s an effective branding tool or strategy to give your new product or service its very own website, targeting an audience you choose.

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This modern approach to marketing your business allows you to connect and interact with your target market/ audience like never before. A short tutorial, introduction, or “how to” video can make a big impact on your Search Engine Optimization (SEO) and ultimately in your profits. Videos are able to deliver information to your target audience in an easy to digest format, maximizing your influence and digital reach.

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